The time has come to announce the three new products we have lined up to drop for Neuratech.
Our new approach for these products were based off a few important factors:
We thought it would be most convenient and easiest for our consumer to create an “all-in-one” nootropic. This means a nootropic which is used daily to improve both brain health in the long term, and give you a small cognitive boost in the short term.
Through our customer interviews, we deduced that this was probably not the smartest move, as people would prefer to split their dosages up, and not everyone wants to take stimulants daily just to get the benefits of the long term nootropics.
That being said, the feedback we received indicated that about 50% of our customers are looking for a product to improve focus specifically. Those aged 30 and over are also particularly looking for improved memory and to preserve memory over time.
We’ve also noticed that about 66% of professionals take some form of health/nutritional supplement such as vitamins or minerals daily to cover all their bases. This number rose to about 90% for entrepreneurs/self-employed individuals. These individuals are more so looking to ensure they are healthy and can perform at their peak (plus have the funds to do so, as opposed to the student market).
We also found that about 20% of students we interviewed take nootropics/cognitive enhancing supplements (besides coffee, tea, energy drinks), and 20% use smart drugs to improve their performance. This indicates they want a very convenient, cheap, and proven way to dramatically improve their focus and alertness.
We also received feedback from a lot of consumers and retailers that a sleep formula or anti-stress formula would be super beneficial. Not only is there a general lack of these formulas on the market, but in today’s fast paced society, anxiety/stress/fatigue seem to be rampant, and getting better sleep and recovery to perform is a huge issue that needs to be addressed. It’s great that most ingredients which seem to combat stress or anxiety, such as L-Theanine, Magnesium and Ashwagandha also aid in improving sleep quality and relaxation.
Therefore, we would like to announce that the 3 new products we will be launching are:
Enhance is our daily neuro-vitamin. It will be a product you take religiously or most mornings (e.g. 5 days on, 2 days off) with breakfast or your first meal. Think of it like a multivitamin, where it’s a great way to cover all your bases in terms of preserving memory and brain function over time.
It focuses largely on optimising levels of the neurotransmitter Acetylcholine in the brain and the cholinergic system for memory and learning.
It also aims to promote levels of Nerve Growth Factor (NGF) using Lions Mane mushroom, and BDNF (Brain derived neurotrophic factor) using a new key ingredient, Neurofactor, which is a patented form of whole coffee fruit extract. These proteins are critical for neurogenesis, or the growth and repair of neurons, and exert protective effects for the brain.
We’ve also included a relatively new ingredient, Acteolin, by NuLiv Science, which is an extract from the Osmanthus fragrans flower. This extract (high in Acteosides content) has been shown to exhibit neuroprotective and anti-oxidant effects in rodent models, and is a promising new herbal nootropic to look out for.
Another ingredient you won’t see in many nootropics or supplements is Cell Charge. Cell Charge is a super nutrient booster containing polyphenols, flavonoids, organic acids, amino acids, electrolytes and fulvic minerals. This is an excellent addition to our stack to cover any nutritional holes, and aid in overall energy levels, gut health, sleep, cognition and immunity.
2. Boost (Total performance nootropic, as-needed)
Boost is our performance nootropic, to be taken as needed for a serious brain pick-me-up. We’ve designed it to be paired perfectly with other caffeine sources such as coffee/tea/energy drinks, and to create extreme synergistic benefits. You can keep your delicious beverages, but if you want to really tap into your cognitive stores, be sure to reach out for this product too.
Boost is formulated to improve focus, mood and energy. We’ve used Teacrine and Dynamine as our primary energy and focus boosters. These two extracts are structurally similar to caffeine, but unlike caffeine, produce no habituation (tolerance build up) and do not seem to increase heart rate or blood pressure. They also provide more sustainable, longer lasting increases in energy and focus.
We’ve included ALCAR to help promote cellular energy, which does so by shuttling fatty acids into the mitochondria. N-Acetyl-L-Tyrosine (NALT) to help promote dopamine within the body and act as a stress buffer. Panax Ginseng as our primary adaptogen, to help regulate cortisol and increase energy. Huperzine A, is our acetylcholinesterase inhibitor to promote greater levels of acetylcholine. Pycogenol, otherwise known as Maritime Pine Bark extract, to help stimulate cerebral blood flow.
Last but not least, one of our favourite ingredients, L-Theanine. L-Theanine is an amino acid and constituent of green tea. Theanine is able to quell anxiety and produce a calming effect due to its ability to bind to glutamate receptors (an excitatory neurotransmitter) and block glutamate from exerting its effects. It also stimulates the production of GABA (inhibitory neurotransmitter) within the brain, adding to the calming effect.
The combination of caffeine and l-theanine is probably one of the most popular nootropic stacks of today. It’s been shown to create a smooth energy boost without the jitters or sweats typically associated with pure caffeine use. The combination of caffeine and L-theanine is what gives green tea that distinct effect which is noticeably different to coffee or caffeine alone. There’s a host of studies which look at this specific combination to aid in cognition and performance (such as the one shown here).
We really believe this product will be popular for those looking for a solid pick me up in their day, especially with the addition of Teacrine, Dynamine and L-Theanine which pair perfectly with coffee to create an additional boost.
3. Calm (Sleep/recovery nootropic)
Last but not least, introducing Calm. Calm is our sleep and recovery nootropic to be taken whenever you need to chill out, calm down and get a good nights rest.
The purpose of this product is to really quell anxiety, stress and fatigue, and promote deep relaxation and recovery.
Magnesium Glycinate is a highly bioavailable form of magnesium, which is a mineral required for a huge number (300+) of bodily functions, and a mineral which a lot of the population seems to be deficient in. Magnesium Glycinate in particular helps in reducing anxiety and promoting deeper sleep (largely due to the presence of glycine). Magnesium is also great in helping regulate blood sugar levels, stabilising blood pressure, improve bone health and many other functions.
The flagship adaptogen in this blend is KSM66 Ashwagandha at 400mg per serve. KSM66 is the gold standard in Ashwagandha extracts, utilising a highly bioavailable, full spectrum extract.
It’s a superherb with huge clinical backing, showing it can help improve stress and anxiety and regulate cortisol levels. It also promotes enhanced memory, cognitive function, physical performance and sexual performance. This form of Ashwagandha will make a fantastic addition to our sleep and relaxation nootropic.
Reishi mushroom is another one of our standout ingredients we’ve decided to add in. The new wave of interest in medicinal mushrooms has taken off, and Reishi is no exception to this.
Reishi has been used for centuries in eastern medicine to provide a boost to your immunity, includes anti stress properties, and improves sleep quality.
For those that are looking for a solution to their chronic stress and fatigue, or looking to really get high quality sleep, Calm will be perfect for you. We would also recommend to stack it with a warm beverage that helps promote relaxation at night time, such as Chamomile tea, to really enhance the effect.
We cannot wait to bring these products out to market as soon as possible.
We will be throwing them up on our site and running pre-orders very shortly. If you sign up to our mailing list today, we will keep you up to date with our launch and give you an exclusive 30% discount code when it drops.
We are really excited to bring our own unique spin to the supplement and nutraceutical industry using some high quality nootropics, and products targeted at improving health, longevity and performance.
Our goal is to be as transparent as possible throughout this whole process, and hopefully give our readers a chance to learn more about some of the amazing natural compounds out their that we can utilise to improve our biochemistry.
Thanks for reading!
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Due to the recent COVID-19 outbreak and pandemic, we have seen a major societal shift towards remote working and the “Working From Home” (WFH) movement.
As such, we wanted to announce what we call the “Enhance WFH Subscription Bundle” to help those trying to remain productive and create new healthy routines around WFH.